Case Study: Oundle Town Rowing Club

Support Area

🚀

Support Area coming soon

Back to Case Studies
Community Club

Oundle Town Rowing Club

How a community rowing club replaced spreadsheets, WhatsApp polls, and email chains with one system

40%

Better Attendance

5hrs

Saved Weekly

100%

Adoption

otrc.rowhq.app
Row HQ admin dashboard
Row HQ member portal on mobile

How did OTRC switch from spreadsheets to Row HQ?

OTRC trialled Row HQ in September 2025. Week 1: data migration from existing spreadsheets and fleet/session config. Week 2: admin training and member invitations. Within two weeks 100% of the 120-member club had moved across. Six months in, weekly admin time is down from ten hours to one.

The club

Oundle Town Rowing Club

120+

Active Members

15

Boats in Fleet

6

Sessions per Week

Est. 1872

Founded

Before Row HQ

Club systems had not kept pace with growth

Oundle Town Rowing Club had grown significantly over the years, but their systems hadn't kept pace. With over 120 active members, 6 training sessions per week, and a fleet of 15 boats managed through manual booking processes, the administrative burden was overwhelming.

WhatsApp Chaos

Important messages buried in group chats. Attendance polls that nobody responded to. Information scattered across multiple groups.

Crew Planning Nightmare

Coaches spent hours each week planning crews without proper coach tools, only for last-minute dropouts to force complete reorganisation.

Boat Booking Conflicts

Double bookings were common without a proper boat booking system. Paper sign-out sheets got lost or damaged. Arguments at the dock about who had reserved what.

"I was spending 10+ hours a week just on admin - chasing people for attendance, updating spreadsheets, managing WhatsApp groups. It was unsustainable."

- Club Secretary, OTRC

The switch

Implementing Row HQ

OTRC started with Row HQ in September 2025. Within two weeks, the entire membership had transitioned from their patchwork of systems to a single, unified platform - complete with a dedicated member portal, admin dashboard, and white-label branding in their club colours.

02

Week 2: Admin Training and Member Invites

Committee and coaches trained on admin features. Members invited via email with simple setup instructions.

03

Week 3: Full Rollout

All members using Row HQ for attendance. WhatsApp groups transitioned to announcements only.

04

Ongoing: Continuous Improvement

Club now has complete visibility of operations through the analytics dashboard. Data-driven decisions for scheduling and fleet management.

"The migration was surprisingly smooth. We were worried about getting 120+ members to adopt a new system, but within two weeks everyone was using it."

- Club Captain

The results

Measurable Impact

40%

Better Attendance Tracking

With one-tap attendance, response rates jumped from 60% to 100%.

5+ hours

Saved Weekly on Admin

The Secretary now spends less than an hour per week on admin that previously took 10+ hours.

"What used to take me 10 hours a week now takes about an hour. I genuinely don't know how we managed before."

- Club Secretary, OTRC

What they use

Features OTRC Uses Most

Training sessions with one-tap attendance, coach tools and real-time fleet management.

OTRC also uses the member portal, admin dashboard, and white-label branding in club colours. Every member uses the portal for attendance, booking, and event registration.

Further reading

Dig Deeper

Read more about the features OTRC relies on, including how to get the most out of training sessions and tips for keeping your fleet in top shape. Wondering how Row HQ keeps member data safe? Visit our security page. You can also browse screenshots of the platform, read testimonials from other clubs, or check our frequently asked questions.

Explore the full feature set or check the pricing.

See Row HQ at your club

Book a demo or set up your club free.

Start Free